News & Events

BeyondKnowledge@MAG Scholar

Welcome to the fourth edition of MAG Newsletter. In this issue, I like to inform members of the recent recruitment drive, MAG Scholar Journal Rating List, Asian Journal of Business Research, and Conference.

Membership
Over 380 academics and practitioners from 30 countries have joined MAG Scholar since we started the recruitment drive, five months ago. They come from all walks of academia and industry, including dean of reputable business schools, professors, lecturers, research students, and entrepreneurs. Over half of them are from Asia followed by USA and Europe. Our next task would be to organize a conference for MAG Scholar members.

MAG Scholar Journal Rating List
The study on the value of publishing in academic journals has been completed. Several respondents commented on the online survey used, like …

            “It was very interesting and about the best online survey format I’ve seen”

           “This is a really interesting topic - and one close to my heart these recent years”

A total of 547 academics completed the survey, representing a 13% response rate. We are pleased with the response rate after taking into consideration that journal ranking survey has become a ‘nuisance’ to some respondents, the survey was carried out during the peak summer break judging from the higher number of ‘out-of office’ auto generated messages, and invalid email address of academics posted on university websites.

The study attempted to answer the following three broadly defined research questions:

  1. What are the top marketing/tourism/international business journals?
  2. How useful are these publications in terms of one’s career advancement, face-value, self-esteem, and contribution to knowledge?
  3. Is there a relationship between good ranking business schools and top level publications?

Currently we are in the process of tabulating the responses into meaningful findings. Once we have completed the task, we will compile a MAG Scholar Journal Rating List for your viewing and comments. We will include the ratings by the Association of Business Schools, UK and Australian Business Deans Council in the list so that members can use it to strategise future publications. 

Asian Journal of Business Research (AJBR)
Currently, I am in the process of assembling an Editorial Advisory/Reviewing Board. So far, several well-known academics have agreed to serve on the Board. I am sure their scholarly reputation will enhance the standing of AJBR. The prime objective of AJBR is to provide a platform for researchers of Asian business practices to disseminate their work. If you are currently working in this area, please consider sending your manuscript to AJBR. My aim is to launch the inaugural issue in late 2009.

Asia Pacific Marketing Conference in Association with MAG Scholar
I am pleased to announce that the 2009 Asia Pacific Marketing Conference will be co-hosted by MAG Scholar. The conference will be held in November in Kuching (Sarawak, Malaysia). To entice you to Kuching, the 3rd APM Conference will include amongst others, MAG Scholar Distinguished Professor Lecture,  MAG Scholar Best Paper/Track Award and MAG Scholar Research Workshops. For the research workshops, I have negotiated with UNIMAS (conference organizer) five vouchers which entitle each recipient to free accommodation (3 nights only), free registration and free transfer from airport to hotel and return; airfare is excluded. To qualify, you must give a 90-minute research workshop on the latest development in your research area, future research direction and willing to mentor attendees on how to publish.

If you are interested, write a two-page proposal addressing the above requirements and send it to kimfam@magscholar.com before February 15, 2009.

By the Beehive
From now onwards, I will be writing to you by the New Zealand Parliament fondly called “The Beehive” as my new office is just a stone throw away from the seat of power. I am now residing happily on the 11th floor of Rutherford House, Victoria University of Wellington.

Now we can all publish!

Dr Kim Fam, PhD, FCIM
Founding Director of MAG Scholar

 
 

 

Call for Journal/Conference Papers

Accolades
- Refereed Journals
- Notable Achievements

 


Call for Journal/Conference Papers from MAG Members

1) Special Issue Topic: Industrial Marketing Strategy and B2B Management by SMEs
    Journal: Industrial Marketing Management
    Deadline for Submission: March 15, 2009
    Guest Editor: A/Professor Nelson Ndubisi
    Contact Nelson at: nelson.ndubisi@buseco.monash.edu.my

2) Kara Chan and Alice Lee of Hong Kong Baptist University are organizing a conference titled "Media and Healthy Development in Adolescents" on May 3-6, 2009 in Hong Kong. The deadline for submitting an abstract is 20th November 2008. May is the best time to enjoy Hong Kong with warm weather and good food. If you are interested in presenting a paper at the conference, please send in a 500-word abstract for review on or before the due date. More details can be found on the webpage (http://www.comm.hkbu.edu.hk/mhd).
 
  


Accolades

Refereed Journals

  • Fam, K.S., "Attributes of likeable television commercials in Asia", Journal of Advertising Research, 2008, vol. 48, no. 3.
  • Fam, K.S. and Waller, D., Ong, F.S. and Yang, Z., "Controversial product advertising in China: Perceptions of three generational cohorts", Journal of Consumer Behaviour, 2008, vol. 7, no. 3.
  • Satya, S., Ganesan P and Swathi, R., "Using lifestyle analysis to develop wellness marketing strategies for IT professionals in India", Health Marketing Quarterly, 2009, vol. 26, no.3.
  • Malimba M. P. and Ganesan, P., “Repayment behaviour in credit and savings cooperative societies: Empirical and theoretical evidence from rural Rwanda", International Journal of Social Economics, 2009, vol. 36 no. 5.

Notable Achievements

Associate Professor Laszlo Jozsa was promoted to Professor effective September 01, 2008. Congratulations!

Lo May Chiun, T. Ramayah and Ernest Cyril de Run received the AKEPT Leadership Research Grant worth RM49,985 (US$14,500). Research topic: “New Leadership – Leader-member exchange and commitment to change: The case of higher education in Malaysia".

R. K. Srivastava, Ernest Cyril de Run, and Kim-Shyan Fam (2008) have published a book on Sales Management. India: Excel Books.

Ernest Cyril de Run has published a book titled Targeted Advertising Unintended Effects. Germany: VDM Verlag.

Ernest Cyril de Run, Rabbah Tudin, Voon Boo Ho, and Nordiana Ahmad Nordin have published an edited book titled Readings on Business. Germany: VDM Verlag.

Dr Andrea Insch has been invited to join the Editorial Board of the Journal of Town and City Management and has recently published a paper entitled "Trademark protection of country brands: Insights from New Zealand" in the Journal of Place Management & Development, with co-author Dr. Magdalena Florek.
 
 
 
Home About Us Research News & Events Contact Us